To dispel the prevailing perception that Prism Cement Limited is only a cement company, the company recently announced that it has changed its name to Prism Johnson Limited.
“Prism Johnson Limited is one of India’s leading integrated building materials company and the new name reflects the product range and magnitude of operations of the company,” shared Vijay Aggarwal, the managing director of the company. “The company’s strong commitment to provide high quality and innovative products & services to its customers remains unwavering,” he added.
Following the name change, the company has revamped its logos for its new name as well as for its divisions. As a matter of fact the company carries out its business under three divisions viz cement division that offers cement products under different brands; H & R Johnson (India) Division that offers Johnson Tiles, bath fittings, sanitary ware as well as engineered marble and quartz; and RMC (India) Division that offers ready-mixed concrete and other concrete solutions. The company also offers tile adhesives and construction chemicals through Ardex Endura (India) Pvt Ltd – its JV with Ardex GmBH Group, Germany.