Bathroom fittings major Roca Bathroom Products has become a case study in crisis management. ‘Leadership – Roca Parryware Navigates the Pandemic’ shows how the company’s leadership navigated the crisis with grit and eventually rebounded. Surviving the Pandemic When the Indian government announced a nationwide lockdown on March 23, 2020, the Roca India management was ready.
#NOWALKING4WATER is the global awareness campaign launched on the occasion of 24th World Water Day. In India the campaign was taken to the masses by bathroom fittings major Roca to highlight the importance of water for urban as well as rural settings. Under a two-day awareness drive in the second heart of the city –