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AkzoNobel Unveils Spiced Honey as Colour of the Year 2019

AkzoNobel, makers of Dulux Paints in India, recently unveiled Spiced Honey as the ‘Colour of the Year 2019.’ According to the company, the ‘Colour of the Year’ was announced following expert research into global trends, insights and consumer behaviour. Farhan Akhtar, the brand ambassador of Dulux in India, unveiled ‘Spiced Honey’.

“At AkzoNobel, we pride ourselves in enabling our consumers to make confident choices in colour selection by providing them with the necessary information based on the latest colour trends and interior themes,” remarked Oscar Wezenbeek, managing director-decorative paints for South East & South Asia (SESA) at AkzoNobel, at the launch of Colour of the Year 2019. He added, “Our team works around the year to translate our ideas into beautiful colour palettes and products that meet our consumers’ expectations. With AkzoNobel’s innovative digital tool, consumers would be able to experience the impact of colours digitally and to make their decisions optimistically.”

Commenting on the ‘Colour of the Year 2019’, Rajiv Rajgopal, managing director of AkzoNobel India, said, “Every year AkzoNobel’s Global Aesthetic Center invites top design professionals from all over the world to come together to capture the mood of the moment. Our research shows that people around the world are experiencing a renewed sense of energy, optimism and purpose. Spiced Honey reflects those desires and trends – it’s a colour that can be calming or nourishing, stimulating and energising, depending on the light and colours surrounding it.”

Under the umbrella of ‘Colour of the Year’, Spiced Honey inspires four harmonious colour palettes themed warm neutrals, soft pastels, intense pigments, and bold, bright palette. Each theme is inspired by the varied tones and remarkable properties of honey – natural, timeless and enduring, protective, rejuvenating, and healing – palettes are also forecasted to be seen on the rise of fashion, architecture and design.

Sharing his thoughts, Dulux brand ambassador Farhan Akhtar remarked, “Spiced Honey reflects the new positive mood of the moment. It’s an incredibly versatile colour as it can be paired with different hues to achieve a variety of looks, depending on the atmosphere that you want to create in your home – from soothing and calm, to cosy or vibrant.”

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