Century is Preparing for a Revitalised Furniture Industry

In this intense 28-minute conversation, Century Plyboards executive director Keshav Bhajanka shares with me his views about the impact of the unfolding government policies for furniture. We also talk about how Century is preparing for a revitalised furniture industry, with its massive capex and smart marketing moves. The company is the largest and most diversified manufacturer of plywood and other panel products in India.