Hettich, the global leader in furniture fittings and architectural hardware, has unveiled its reimagined Delhi Experience Centre, marking a new chapter in the brand’s journey of creating “magical interiors.” The new facility, located in Lajpat Nagar, replaces the company’s earlier Experience Centre at Panchkuian Road, which first introduced Indian customers to the concept of experiential product display back in 2010.
The relocation to Lajpat Nagar—a more central and easily accessible location—signals
Hettich’s commitment to offering a premium, design-forward and immersive experience.
The new centre not only showcases the company’s full portfolio of award-winning solutions
but also redefines how homeowners, designers and trade partners engage with cutting-edge interior technologies.
Spanning multiple zones, the Hettich Delhi Experience Centre features the brand’s latest
innovations in furniture fittings, architectural door hardware, furniture lighting, aluminium
profiles, and built-in kitchen appliances. Each installation is designed to demonstrate how
precision German engineering and functional elegance can elevate residential as well as
commercial spaces.
“Delhi holds a special place in Hettich’s India story; it’s where we first introduced the
Experience Centre concept,” said Andre Eckholt, Managing Director – Hettich India, SAARC,
Middle East & Africa. “With this centre at a new location, we’re not just upgrading a space;
we’re reimagining how customers experience our world of magical interiors. This Centre
reflects our ongoing commitment to combining functionality, aesthetics, and German
engineering to inspire possibilities for every living space.”
The interiors of the Hettich Delhi Experience Centre have been completely redesigned to align with Hettich’s global retail identity and to deliver a standardised, immersive customer journey. From modular kitchens and wardrobes to office and living room setups, the display areas are crafted to spark creativity and demonstrate seamless motion, lighting and storage solutions.
Visitors can also access value-added services, including free design support and doorstep
consultations, ensuring that homeowners receive expert guidance tailored to their lifestyle
and space requirements. This customer-centric approach has been central to Hettich’s
success in India, where the brand has evolved from a fittings manufacturer into a complete
interiors solutions provider.
The decision to move to Lajpat Nagar was driven by both strategic and design considerations. The new location allows easier access for homeowners and design professionals from across Delhi NCR, while the upgraded interiors and technology-integrated displays enable the brand to better demonstrate the versatility and reliability of
its products.
The opening of this new Centre underscores Hettich’s continuing investment in brand
experience and consumer engagement, complementing its expanding retail presence across
India. The company operates multiple Experience Centres in key metros and partners with
hundreds of studios and dealers to bring German-engineered fittings and design solutions
to Indian homes.
With the inauguration of the revamped Hettich Delhi Experience Centre, the company
reinforces its position as a trusted partner to India’s design and furniture industry, and a
pioneer of experiential retail in the interiors domain. Hettich has been recognised as one of
the Best Brands (2022–2024) by ET Edge and among the Most Trusted Brands of India
(2023–2025) by Marksmen Daily—accolades that reflect its sustained focus on innovation,
quality, and customer satisfaction. It has also been certified as a ‘Great Place to Work’,
underscoring Hettich’s commitment to fostering an employee-centric culture that fuels
creativity and excellence across its operations.
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